Last update: March/2024
<aside> 🟠 CONTACTS
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Strategy Leadership Social Media E-Mail Marketing SEO Sales Video Production Editing Inbound Outbound Planning Podcast Teamwork Empathy Communication Data-Driven Marketing
Marketing | Revenue | Social Media | Videomaking
<aside> ⚫ PROFILE
With solid experience in Marketing, Sales, and People Management, combined with competence in Project Coordination, I stand out for my talent in overcoming challenges and establishing effective connections with professionals at all hierarchical levels and technical areas.
My Engineering training gives me an analytical view of Marketing, always seeking data-driven guidance to assist in decision making.
With over 10 years of experience working in Marketing, I have gained knowledge in various areas, including Planning, Strategy, Inbound and Outbound Marketing, Marketing/Sales Funnels, Content Creation, Design, Videomaking, editing, social networks, Analytics, Copywriting, SEO, among others.
I am a professional who always seeks to align technical skills with soft skills to propose creative and effective solutions to problems, whether they are defined or complex. I strongly believe in the power of soft skills, especially empathy, which gives us the superpower to think of solutions that consider the other (important for winning customers, but also for shaping our overall communication, building prosperous relationships).
🗣️ LANGUAGES
<aside> ⚫ PROFESSIONAL EXPERIENCE
On The Go Consumer Insights Marketing Manager March 2021 — Present Responsible for the creation and execution of digital marketing strategies. Content production for social media, blog, and email marketing. Elaboration of research projects for the creation of studies and reports of internal company projects. Marketing with a focus on B2B.
IPA Idiomas Marketing Manager January 2020 — December 2020 Responsible for the management of internal processes and development of marketing strategies for the school. Coordination of institutional events and activation campaigns with students. Responsible for the production, scripting, shooting, and editing of the school's video lessons. Responsible for Social Media Management (Instagram), email marketing, and website.
Global Media Brasil Project Manager — Esports Brasil April 2018 — February 2020 Responsible for the Esports Brasil product, a company product focused on games and electronic sports (esports). Responsible for leading and coordinating the Marketing and Content operation of the project, in addition to performing: On-site coverage of events inside and outside of Brazil, recording, production and presentation of the weekly news program on YouTube, live broadcasts (Twitch), chief editor of the news portal, editing and presenting a podcast, coordinating Digital Marketing campaigns.
2 em 1 Comunicação e Educação Internship July 2017 — October 2019 Higher-level intern. Writer for the company's news site, social media manager and assistant in project development.
Mundo do Dok Founder/Producer July 2012 — January 2017 Producer of independent videos aimed at web entertainment. Responsible for the creation of original scripts, filming, editing/assembly, final art and Social Media Management (Youtube, Instagram, Twitter and Facebook).
CAIXA ECONÔMICA FEDERAL Internship May 2015 — December 2016 Higher Level Intern at the National Sustainability and Socio-environmental Responsibility Management. Making spreadsheets, analyzing socio-environmental compliance documents, analyzing technical reports, among other administrative activities.
Runway GYM Brasília Sales and Receptionist May 2015 — December 2016 Public service and sales.
AllBags Iguatemi Brasília Sales April 2010 — June 2010 Public service and sales.
Ministério da Defesa Internship (Middle Level) April 2009 — December 2009 Middle Level Intern in the Food Program of the Ministry of Defense. Elaboration of spreadsheets, stock monitoring, and general services.
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<aside> ⚫ ACADEMIC BACKGROUND
MBA Marketing (Pós-Graduação) Universidade de São Paulo — USP October/2023 — April/2025
Product Marketing Manager PM3 Cursos March/2023 — March/2024
Environmental Engineering UNIVERSIDADE DE BRASÍLIA — UnB March/2011 — June/2020
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B2B Insiders — Marketing B2B (cursando)
PM3 Cursos — Product Marketing Manager
PM3 Cursos — Métricas para Negócios Digitais
Alura Cursos — Formação em Marketing Digital
Alura Cursos — Formação em Marketing Digital
Alura Cursos — OKRs
Alura Cursos — Estratégia de Marketing e Lançamento
Alura Cursos — Branding
RD Station — Inbound Marketing para Gestores
Double Play Media — Otimização de Métricas para Vídeos
Google — Marketing Digital
Alura Cursos — Growth Hacking
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